NFL

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Munich, Germany - November 10: Eddy Pineiro of Carolina Pamthers kicks the winning Field Goal to the 17:20 during the NFL Munich Game 2024 match between New York Giants and Carolina Panthers at Allianz Arena on November 10, 2024 in Munich, Germany. (Photo by Mario Hommes/DeFodi Images via Getty Images)
Capturing NFL Audio That Hits Hard

By Eric Zornes Published

Inside Audio Two veteran submixers share their playbook for tackling high-profile pro football telecasts

Inside Audio
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NFL Boosts Broadcast, Streaming Viewing Share in November

By George Winslow Published

Live Sports drove broadcast to its best share of TV since last November, while simultaneously fueling double-digit growth for streamers like Peacock and Paramount+

Business
ARLINGTON, TX - NOVEMBER 27: Dallas Cowboys wide receiver George Pickens (3) catches a two-point conversion during the game between the Dallas Cowboys and the Kansas City Chiefs on November 27, 2025 at AT&T Stadium in Arlington, Texas. (Photo by Matthew Pearce/Icon Sportswire via Getty Images)
Nielsen: NFL Thanksgiving Games Score Big Audiences

By Phil Kurz Published

Ratings Ratings firm says CBS’s Cowboys-Chiefs game was the most-watched regular season game in league history

Ratings
Dolby x BAHC Super Bowl partnership
Dolby Partners Up With Bay Area Super Bowl Host Committee

By Phil Kurz Published

Sports As official signature partner, will showcase the future of live sports and real-time streaming during week leading up to the NFL’s Big Game

Sports
PHILADELPHIA, PENNSYLVANIA - NOVEMBER 16: Kelee Ringo #7 of the Philadelphia Eagles tackles Kalif Raymond #11 of the Detroit Lions at Lincoln Financial Field on November 16, 2025 in Philadelphia, United States. (Photo by Mitchell Leff/Getty Images)
NFL’s Popularity Advances TV Seasonal Viewership Growth

By Phil Kurz Published

Research Pro football drove a 4.3% increase in broadcast viewing in October

Research
A football field with players showing how the Madden NFL Cast will mix live action and video game imagery
Peacock to Stream EA Sports Madden NFL Cast on Thanksgiving

By George Winslow Published

The version of the Bengals-Raven matchup, which will offer a mix of video game elements and live action, will stream exclusively on Peacock

Streaming
Kansas City Chiefs playing Baltimore Ravens
Kansas City Is NFL’s Top TV Market

By Tom Butts Published

SPORTS A number of U.S. TV markets without professional sports teams actually have more viewers than ones that do

SPORTS
ESPN and Beyond Sports logos on a black background
ESPN, Sony Ink Deal to Expand Animated Altcasts for 2025-26

By Phil Kurz Published

Agreement includes animated telecasts with Disney characters for multiple sports leagues

Sports Production
KANSAS CITY, MISSOURI - SEPTEMBER 14: Travis Kelce #87 of the Kansas City Chiefs stiff arms Cooper DeJean #33 of the Philadelphia Eagles during the third quarter in the game at Arrowhead Stadium on September 14, 2025 in Kansas City, Missouri. (Photo by Jamie Squire/Getty Images)
NFL Viewing Hits 15-Year High

By George Winslow Published

League reports the most average viewers per game since 2010

Trends
Shot of a football in front of a TV
NFL Viewers Embrace Interactive Shopping and Social Experiences on Game Day

By George Winslow Published

New survey indicates that about half have shopped for NFL merchandise while watching games

Sports Production
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