NBCUniversal

Latest about NBCUniversal

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NBCU Creates Metric Combining Linear and Digital Ad Views

By Jon Lafayette Published

Two months before the crucial upfront market, NBCUniversal has created a new metric that unifies linear and digital viewing of an advertising campaign.

Business
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NBCU Using New Canvs AI Technology in Pilot Testing

By Jon Lafayette Published

Research company offers free preview of analysis of open-ended responses

Business
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Telemundo to Build $250 Million HQ in Miami-Dade

By posted by Deborah D. McAdams Published

NBCUniversal Telemundo Enterprises has unveiled plans for the building of its new global headquarters in Miami-Dade County.

Business
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NBCU’s Peacock to Begin Rollout April 15

By Michael Balderston Published

Available first to Comcast subscribers before national launch in July.

Streaming
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Comcast NBCUniversal Opens SportsTech Startup Program

By Michael Balderston Published

Global accelerator program connects sports technology startups with NBCU’s sports brands and national sports organizations.

Sports Production
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NBCU Stations, TVSquared Partner on Same-Day TV Attribution

By Michael Balderston Published

Provides advertisers with view on how linear and digital TV campaigns are performing.

Business
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Will 2020 See a Breakout for Shoppable TV?

By James Careless Published

TheTake and NBCUniversal are giving consumers purchasing power right from their TV screen.

Trends
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NBC Sky World News to Land This Summer

By Dan Meier Published

"We see an opportunity to begin an approach that isn’t filtered through a U.S. perspective or a British perspective."

Broadcast
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NBCUniversal Breaks Ground on New ‘Boston Media Center’

By Jon Lafayette Published

Stations, sports and news channels to share facility.

Business
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