Latest about Hub Entertainment Research
Nearly 40% of Consumers Commit Video Piracy, Per Hub Survey
Hub report also shares details on consumers’ feelings about their data being collected
Hub: Half of TV Viewers Check Streaming First
Percentage of consumers that have just pay-TV or just streaming is equal
More Than 25% of Consumers Added at Least One Streaming Service During Pandemic
Major streaming platforms have all seen an increase since February
Consumers Say They’re Paying too Much for TV, Per Hub
Hub found a difference of $22 between what average the consumer is paying and what they think they should be paying
TV Viewers Face ‘Platform Saturation’
Percentage of viewers choosing OTT as their “default” now matches traditional linear TV.
Hub Survey: 55% Have ‘Never Heard of’ Next Gen TV
TV sets still reign supreme as main source of news and entertainment.
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