HBO Max

Warner Bros. Discovery executives say they are exploring price rises and increased ad loads

More than 20 million people have watched the first episode, the largest audience for the first episode of any original series in HBO history

Virtual production allowed the creators to show the pirate ship and characters on the ocean without taking sail

Company laid out its plans to launch a unified streaming product in 2023, with plans to hit 130M subs and $1B in profits in 2025

The company now has 92.1 million global direct-to-consumer subs; U.S. DTC subs declined slightly

CNN original content will get its own hub on discovery+ starting on August 19

All eight seasons will be available in 4K Ultra HD with HDR as well as its new `House of the Dragon' series

In contrast, usage declined in Q1 2022 in the U.S. for Amazon Prime, HBO Max and Disney+ according to new data from Attest

While total TV viewing declined, streaming volume stayed steady and increased its share

But operating income at WarnerMedia was down by nearly one third as a result of investments in HBO Max and CNN+