AI

Latest about AI

Google, LA28, Team USA and NBC logos

Google Cloud Named Official Cloud Provider for 2028 L.A. Olympics

By George Winslow published

Will also support NBCUniversal’s multiplatform coverage of Summer Olympics and Paralympics with AI and enhanced viewing experiences

Sports Production
AI

Overcompensating AI

By Karl Paulsen published

AI OUTLOOK GenAI technologies can misfire in many ways, so human judgment still matters

AI OUTLOOK
DETROIT, MICHIGAN - FEBRUARY 26: A Wilson brand official NBA game ball basketball is pictured on the basketball court during the game between the Detroit Pistons and Boston Celtics at Little Caesars Arena on February 26, 2025 in Detroit, Michigan. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Nic Antaya/Getty Images)

NBA, Amazon Web Services Partner to Take Game Insights to the Next Level

By Phil Kurz published

Sports League will launch a new basketball intelligence platform powered by AWS

Sports
Ketcher Origins

Fairground Entertainment, Rogue Matter to Develop AI-Powered Streaming Series

By Tom Butts published

AI studio Fairground Entertainment and Rogue Matter to co-create TV streaming series based on Rogue’s graphic novels and comic books

Scripted Production
Dalia on Dalet Flex

Dalet Introduces Dalia Agentic AI Across Entire Ecosystem

By Phil Kurz published

PRODUCTS Dalia, which bowed at IBC2025, simplifies and streamlines media workflows by offering a conversational user experience

PRODUCTS
Locality

Locality Introduces Advanced Audience Engine

By Phil Kurz published

PRODUCTS Engine uses generative AI to power smarter, faster and more effective local campaigns

PRODUCTS
AI

AI is Driving Efficiency, Engagement and Monetization in the Streaming Economy

By Jean Macher published

OPINION

OPINION
IBC2025

Avid Ties it Altogether with New Avid Content Core Data Platform

By Tom Butts published

PRODUCTS Company rolls out industry-first unified content data platform for news and entertainment in time for IBC2025

PRODUCTS
LiveU LU900Q next-gen field unit

LiveU Unveils the LU900Q

By George Winslow published

Next-generation field unit transforms broadcast and sports workflows with native AI-driven connectivity and unprecedented versatility, the company reported

Remote Production
Synamedia

Synamedia to Showcase AI Innovation at IBC2025

By George Winslow published

It will show new AI-powered solutions that are designed to redefine video networking, advertising, service operations and the user experience

Trends
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