Managing Content Distribution Workflow

Content originators and owners increasingly find their content distribution workflows being siloed as they prepare content for a diverse array of delivery platforms. The eBook “Managing Content Distribution in a Time of Flux” confronts the problem of prepping content for different distributors and looks at a strategy that relieves the headaches for in-house staff.


-Why different distributors –whether they’re direct-to-consumer cable syndication, digital or international—have different content specifications

-How content prep silos are a workable solution that impedes content prep efficiency 

-Content prep and supply chain management that allows content owners and originators to reclaim workflow efficiency

-How context-aware workflows are a great way to relieve the burden of versioning content

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Phil Kurz is a contributing editor to TV Tech. He has written about TV and video technology for more than 30 years and served as editor of three leading industry magazines. He earned a Bachelor of Journalism and a Master’s Degree in Journalism from the University of Missouri-Columbia School of Journalism.