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Latest about Weather Channel

Meteorologist Grace Anello live at Toyota Field with the WAAY 31 StormTracker
Allen Media Group Scraps Plan to Replace Local TV Meteorologists

By Tom Butts Published

Station group rescinds move to use Weather Channel forecasters after negative viewer feedback

Business
Allen Media Group and Weather Channel logos
Allen Media Replaces Local Meteorologists With Weather Channel Weathercasters

By Tom Butts Published

‘Groundbreaking format’ promises to ‘dramatically improve reporting capabilities,’ AMG said

Business
The Weather Channel ‘Frame’ ad unit, wrapped around live content from HBCU Go.
AMG Chooses Brightline For ‘Frame’ Ad Format

By Phil Kurz Published

The format will enable L-frame ads on The Weather Channel, Local Now and HBCU Go apps

Streaming
Ian
DirecTV Launches Channel Dedicated to Hurricane Ian Emergency Info

By TVT Staff Published

In addition to local coverage, the four-channel Severe Weather Mix will feature round-the-clock live coverage from the Weather Channel, AccuWeather and CNN

Mergers & Acquisitions
Stringr
The Weather Channel Expands Coverage with Stringr

By George Winslow Published

Stringer’s SaaS platform for journalism, entertainment and corporate content has launched a new weather service to provide video footage of severe weather events

Remote Production
Weather Channel Virtual Views
Weather Channel Debuts Virtual Views Immersive Tech

By Michael Balderston Published

Presents hyper-realistic visualizations of weather from places all across the U.S.

Virtual Production
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Bringing Technology Alive at The Weather Channel

By Kingsley Cook, Business Development Exec, Ncam Published

Opinion
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Weather Channel Unveils Broadcast Plans for Total Solar Eclipse

By Michael Balderston Published

The total solar eclipse that will take place on Aug. 21 will also take over programming of The Weather Channel according to a press release from the network.

Broadcast