Latest about Nielsen ONE

Nielsen

Nielsen to Launch Nielsen One Ads on Jan. 11

By George Winslow published

Nielsen One is designed to provide unified measurement of ads across multiple screens

Products
TelevisaUnivision

TelevisaUnivision to Use Nielsen ONE for Cross-Platform Measurement

By George Winslow published

Nielsen’s new cross-platform measurement suite Nielsen One will be released in December

Business
Nielsen

Nielsen Expands National TV Panel to 42K Homes

By George Winslow published

Panel assets now surpass 500,000+ individuals across multiple platforms, Nielsen said

Business
YouTube

Nielsen Expands YouTube Measurement

By George Winslow published

Nielsen’s new Four-Screen Ad Deduplication allows more accurate comparisons of YouTube and linear TV audiences and is a crucial step forward in the launch of Nielsen ONE

Products
Nielsen

Nielsen Launches First Version of Its New Cross-Platform Measurement System

By George Winslow published

Nielsen One Alpha measurement system is being used by Disney, Magna and several other participants in the run-up to the formal launch of Nielsen One in Q4 2022

Business
Nielsen ONE

Nielsen Developing Nielsen ONE Cross-Media Measurement Tool

By Michael Balderston published

Nielsen plans to launch single measurement tool in Q4 2022