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Apple TV to Capture MLS Game Entirely on iPhone 17 Pro
By George Winslow published
The May 23 match marks the first time that iPhones will be used to shoot an entire major professional live sporting event broadcast

MLS Innovation Lab Selects AI Partners
By George Winslow published
Five start-ups will be working with the league to test cutting edge solutions addressing player performance, fan engagement, and media production

MLS to Unveil Immersive ‘Embodied Sound’ During Playoff Match
By Phil Kurz published
The EDGE Sound Research technology will use real-time object tracking to isolate the soccer ball

MLS Season Pass Returns to Apple TV, Adds Integrations with Comcast, DirecTV
By George Winslow published
For Major League Soccer’s historic 30th season users can also subscribe and access the pass via Comcast, DirecTV and T-Mobile

MLS Season Pass on Apple TV To Move Into a New Studio
By George Winslow published
MLS Productions will move to new facilities at WWE's headquarters in Stamford, Conn.

NEP Expands Its Connected Production Ecosystem
By George Winslow published
NEP’s new connected facilities now serve PGA Tour, NASCAR, MLS and other rights holders, sports leagues, broadcasters and OTT providers

Broadcasters Eye Growing U.S. Soccer Fan Base
By George Winslow published
Nearly one in five now say soccer is their favorite sports and the affluent fan base says it is ready to pay to watch their top sport according to a new Ampere survey

Broadcasters, Leagues Form Coalition for Responsible Sports Betting Advertising
By George Winslow published
Members of the Coalition to include the NFL, MLB, MLS, NASCAR, NBA, WNBA, NHL, NBCUniversal, and Fox
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