iris.tv GroupM Partners with IRIS.TV on CTV and Online Video Data GroupM will use the IRIS_ID to target contextual and brand suitability data in streaming video Ad Tech Execs Respond to Disney+ Ad Tier Some argue the launch will “accelerate” the shift of ad dollars from TV to streaming IRIS.TV, Amagi Partner on Contextual Ad Targeting For CTVs Will allow broadcasters and streaming video providers to onboard their video data, so it can be used for contextual targeting across connected devices and smart TVs Grid List Latest about iris.tv SpotX and IRIS.TV Partner on Improving CTV Ads By George Winslow published 7 June 21 Will work together to provide contextual targeting for connected TV advertising that will make ads more effective Business Get the TV Tech Newsletter The professional video industry's #1 source for news, trends and product and tech information. Sign up below. Name: Your Email Address : Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors I consent the use of my personal data in accordance with Future's privacy policy, including its cookie policy. * To subscribe, you must consent to Future’s privacy policy. Thank you for signing up to TV Tech. You will receive a verification email shortly. There was a problem. Please refresh the page and try again. MOST READ1Senate Re-Ups FCC Commissioners Carr and Starks for Another Term 2FCC Fines Dish $150K for Violating Dead Satellite Rule 3AMC’s Journey into the Private Cloud with Avid4WRAL-TV Transforms Content Preservation and Search with Perifery Swarm 5TV Tech's Guide to Remote Production Now Available
SpotX and IRIS.TV Partner on Improving CTV Ads By George Winslow published 7 June 21 Will work together to provide contextual targeting for connected TV advertising that will make ads more effective
