Latest about Content Discovery
Consumers will remain loyal to streamers, even if fewer new shows come out, researcher concludes
Content discovery challenges are forcing the average consumer to spend 10.5 minutes finding something to watch each time they access their streaming services according to Nielsen
Personalization is really good for business
Black streamers are especially engaged, with eight in ten (80%) reporting using Black content collections/hubs at least occasionally according to a new Horowitz study
The new home screen is designed to improve the way users discover and stream content
Startup says its AI system can match 676,906 movies to any desired emotional journey, enabling users to discover content that’s relevant to their emotional state
Updates provide faster access, new features for mobile app
Irritated by the hassle of dealing with many apps and platforms, 86% say they want an all-in-one platform, according to Accenture
