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comScore

Comscore
Horizon Media Testing Comscore's Local TV Measurement Data Horizon is testing Comscore's local TV measurement solution as a new form of currency for 2023 planning and buying
Nexstar Switches from TV Ratings to Impressions for Ad Sales
Virtual MVPD Usage Now Accounts For 10% of All OTT Streaming, comScore Says

Latest about comScore

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comScore and Rentrak to Merge

By Deborah D McAdams published 29 September 15

comScore, Inc., and Rentrak Corp. announced that the companies have entered into a definitive merger agreement under which the companies will combine in a stock-for-stock merger.

Dish, comScore Sign Long-Term Agreement

By Michael Balderston published 1 April 16

Dish Network and comScore have announced a new long-term deal that will renew the integration of the pay TV provider’s viewing data information with comScore’s TV measurement service.

comScore Regroups in Wake of $281M Loss

By Claudia Kienzle published 26 April 18

Media metrics company appoints industry veterans Bryan Weiner as CEO and Rob Norman to Board of Directors

Nexstar Switches from TV Ratings to Impressions for Ad Sales

By Michael Balderston published 28 October 19

New measurement metric designed to provide advertisers number of viewers across all platforms.

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