augmented reality

MLB — AR, Enhanced Audio to Augment Fox Sports’ 2025 World Series Coverage Drone-based AR graphics, Ump Cam AR pitch tracking and audio from bigger bases will add sizzle to telecasts

Chyron Paint 10 Graphic Virtual Placement 7.9 — NAB Show: Chyron Launches PAINT 10 and VP 7.9 At the show, Chyron also launched PRIME VSAR 2.1, a major update to its Unreal-based virtual set and augmented reality engine that is tailored specifically for news

New Pixotope Reveal Enables AR, Virtual Production Without Green Screens AI-driven real-time software opens new doors in live news and sports production

Latest about augmented reality

AR/VR Headsets Sales Surged During the Holiday Season

By George Winslow published 6 March 24

Global market for augmented reality and virtual reality (AR/VR) headsets grew 130.4% in Q4 2023

Research

Gamification in Broadcast: It’s All About the Eyeballs

By Pino Barile published 22 December 23

OPINION Advanced visuals that resemble video game graphics in broadcast, especially within sports, are everywhere

OPINION

Portland Trail Blazers with augmented reality (AR) graphics

Trail Blazers Become First NBA Team to Broadcast AR Graphics From Handheld Camera

By George Winslow published 14 November 23

The broadcast used technologies from disguise to provide viewers with augmented reality graphics

Sports

Qimera virtual set with women showing the weather forecast

Qimera Appoints ENCO As Exclusive North American Distributor

By Phil Kurz published 13 June 23

ENCO is showing Qimera compositing tools at InfoComm in Orlando

Products

Accedo Acquires eyecandylab, Accelerates XR Offering for Media and Sports

By Tom Butts published 22 February 23

eyecandylab’s augmen.tv platform for XR applications as well as its Web3-based loyalty solution “Watch&Earn” will be integrated into Accedo’s software stack

Business

S&P: 2023 Could be Tipping Point for Pay TV

By Tom Butts published 3 November 22

Global broadband subscriptions expected to exceed pay-TV subscriptions for the first time, researcher says

NBC, Verizon Launch AR Experience for `La Brea’

By George Winslow published 2 November 22

The first-of-its-kind augmented reality experience takes Verizon pay TV subs into the La Brea sinkhole

Business

How Multi-layer Coding Standard MPEG-5 LCEVC Can Enable High-quality Metaverse/XR Applications

By Guido Meardi published 26 September 22

Enhancing streams with LCEVC enables the delivery of UHD streams at bandwidth typically used for HD video

AR, VR, XR and MR Create New Realms for Production

By Susan Ashworth last updated 2 May 22

From sports coverage to the lecture hall, new options abound

Products

Artificial Intelligence Was the Most Discussed Technology of 2021

By George Winslow published 22 December 21

Artificial intelligence topped the list with the most online articles (175K+), followed by machine learning and virtual reality, according to Walkme.com

Business

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