Asian Americans Asian Americans Spend More Time with Streaming Content Than TV 81% of Asian viewers are streamers, and streaming makes up almost 6 out of every 10 hours of viewing time among Asian viewers, according to Horowitz Research Philo Adds Nine New Free Channels The streaming service is also highlighting content for Memorial Day and Asian American Pacific Islander Heritage Month Study: Top CTV Genres for Asian-Americans Are Lifestyle, Foreign Programming and Gaming New App Science's infographic highlights the streaming habits of Asian Americans and Native Hawaiian/Pacific Islander Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1IAB Makes Three Appointments to Its Leadership Team2DAZN FAST Channels to Launch on Tubi3DV Earns MRC Accreditation for CTV Viewability4HPA Opens Submissions for 2024 HPA Engineering Excellence Awards5Qurate Launches 'The Big Dish' on The Roku Channel