Advanced TV IAB Tech Lab Unveils 2023 Priorities These include consumer privacy, addressability, advanced TV, ad supply chain, and cross-media measurement Two-Thirds of Ad Buyers Significantly Impacted by COVID-19 Also spending more on advanced TV options, according to Comcast report Samsung Maintains Dominance in Advanced TV Market Report predicts Advanced TV revenues to reach $26B by 2025 Latest about Advanced TV Advanced TV: Choose Your Own Ad-Venture By Victor Wong, Thunder Experience Cloud published 5 March 19 Interactive videos could inspire a new type of TV ad experience, Opinions Report: Advanced TV Upgrades Pushing Local Ad Sales to $37B by ‘22 By Michael Balderston published 6 February 18 Business Report: Local TV Faces Growing Competition for Ad Dollars By Phil Kurz published 5 October 17 Local TV broadcasters take heed; now is the time to innovate in order to compete effectively with new local digital platforms for advertising dollars. Videology: Inventory of Advanced TVs Sees Big Leap in 2016 By Michael Balderston published 10 February 17 Videology, a software provider for converged TV and video advertising, released its “U.S. TV & Video Market At-A-Glance” fourth quarter report for 2016. Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1NBCUniversal Launches Personalized, Hyperlocal Services via ATSC 3.0 2NAB Show Streamlines Search for Answers in a Transformed Marketplace3NAB Show to Address Emerging Creator Economy With New Creator Lab4The Cloud: Where ‘Cooperation and Collaboration Are Built-In’5NAB Show: Sustainability Progressing Amidst Evolving Regulatory Framework
Advanced TV: Choose Your Own Ad-Venture By Victor Wong, Thunder Experience Cloud published 5 March 19 Interactive videos could inspire a new type of TV ad experience,
Report: Advanced TV Upgrades Pushing Local Ad Sales to $37B by ‘22 By Michael Balderston published 6 February 18
Report: Local TV Faces Growing Competition for Ad Dollars By Phil Kurz published 5 October 17 Local TV broadcasters take heed; now is the time to innovate in order to compete effectively with new local digital platforms for advertising dollars.
Videology: Inventory of Advanced TVs Sees Big Leap in 2016 By Michael Balderston published 10 February 17 Videology, a software provider for converged TV and video advertising, released its “U.S. TV & Video Market At-A-Glance” fourth quarter report for 2016.
