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Pixabay
Survey: Americans Want Netflix with Ads to Be Free New Attest report and survey on streaming trends and Netflix’s planned changes indicate that viewers also want the streamer to drop new episodes each week
Pluto TV
Pluto TV Gets a Canadian Launch Date The free ad-supported streaming TV service will debut in Canada on December 1 with 100+ channels
Horowitz Research
New Research Indicates Brands Need to Improve Their Diversity Efforts Consumers reported seeing more ads with diverse casts but significant numbers felt brands were “insincere” in their efforts towards diversity and inclusion

Latest about ads

What are Ad Holes, and What Errors Cause Them?

By Yuval Fisher published 29 September 20

What causes an otherwise perfectly good ad slot to become an ad hole?

Viewers OK With Ads on OTT Services—With Conditions

By Tom Butts published 3 July 19

Hulu rated top in viewer satisfaction, according to survey.

Ad Views in Premium Video Jump 17 Percent, FreeWheel Says

By Broadcasting & Cable published 28 September 17

According to a new report from FreeWheel, advertisers continue to make their way to premium digital video.

Connected TV Viewers OK With Advertising: Study

By Michael Balderston published 4 October 17

When it comes to streaming, viewers say they are becoming ok with advertisements, according to a recent report from Telaria.

Super Bowl Stakes High for TV Biz & Tech Advertisers

By Alan Wolf published 26 January 18

The TV business has long looked to the Super Bowl as a tent-pole sales event that can rival Black Friday.

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