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LONDON—Vizrt will showcase its newly launched AI Keyer, which expands the possibilities and accessibility of virtual and extended reality (XR) scenarios, during the 2026 NAB Show, April 18-22, at the Las Vegas Convention Center.
The Vizrt AI Keyer enables background switching and augmented reality (AR) graphics insertion in every space, whether indoors or outdoors. The secure, proprietary solution is trained extensively on real-world footage across environments and lighting conditions to recognize human shapes as foregrounds and to separate backgrounds seamlessly so talent can move around while being locked into the virtual scene.
“Creating XR environments typically demands large infrastructure investments and requires specialized skills for daily operations. The Vizrt AI Keyer removes all these constraints so high-quality virtual scenes and AR graphics become a reality for live productions of every size,” said Edouard Griveaud, Senior Product Manager at Vizrt.
The Vizrt AI Keyer brings AR into any environment, whether it’s inserting remote speakers into a global town hall environment, switching the visual location of a presenter in a news segment or creating a completely virtual ad wall behind a player in a post-match interview.
Without needing green screens, complex lighting setups and time-consuming chromakeying, production teams can find new ways of engaging audiences and maximizing sponsorship value from anywhere.
“AI is transforming the world, and the creative industries are no exception. At Vizrt, we have been on this journey for years, embedding intelligence into our solutions, empowering storytellers, and delivering real, measurable impact for our customers,” said Rohit Nagarajan, CEO of Vizrt. “That is not a vision for tomorrow. That is happening today. The Vizrt AI Keyer is the latest proof point of our relentless commitment to innovation. Putting breakthrough technology in the hands of every creative, at every level, everywhere in the world.”
See Vizrt at 2026 NAB Show booth N2161.
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More information is available on the company’s website.
Phil Kurz is a contributing editor to TV Tech. He has written about TV and video technology for more than 30 years and served as editor of three leading industry magazines. He earned a Bachelor of Journalism and a Master’s Degree in Journalism from the University of Missouri-Columbia School of Journalism.

