Ad house MOJO broadens capabilities

Los Angeles-based advertising boutique house MOJO recently upgraded its capabilities with the addition of 26 interconnected editorial workstations and supporting infrastructure that supports 4:4:4: HD formats, color correction and 5.1 audio finishing.

The work coincided with MOJO’s move to a new location. It included new audio and video elements in MOJO’s fully integrated machine room that were conceived, designed and installed by DR Consulting. DR Consulting also linked MOJO’s machine room to the creative workstations which service editorial, motion design, sound design, audio mix and print functions. The workstations use MOJO’s storage area network.

MOJO is a Final Cut Pro powered facility, which is interconnected using Fibre Channel for media sharing and serial digital interface cables, which allows for secure digital transmission of broadcast-quality HD video and audio between the creative workstations, the machine room and the digital video uplink.

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