NewTek TriCaster Selected to Produce and Stream VIP Coachella Event

SAN ANTONIO - April 16, 2010 - NewTek, manufacturer of industry-leading video and 3D animation products, today announced that organizers of the exclusive Coachella Oasis Estate Party selected TriCaster high definition/standard definition (HD/SD) portable live production system to produce and live stream the invitation-only party April 16 to 18, 2010, at www.thisisbrandx.com.

Hosted by tech culture journalist and partner, contributor and co-editor of the award-winning blog BoingBoing, Xeni Jardin (xeni.net), the Coachella Oasis Estate Party live stream will run Friday, Saturday and Sunday, April 16 to 18 from Noon to 5 p.m.

"This is a great example of how NewTek TriCaster's portability is breaking barriers for all kinds of live productions," said Philip Nelson, senior vice president, strategic development, NewTek. "This event shows how TriCaster maximizes the impact of any event with the immediacy and vitality of live video that can be seen almost anywhere."

With TriCaster, anyone can simultaneously produce, live stream, broadcast and project HD and SD network-style productions. A single operator or small team can create sophisticated productions, switching between multiple cameras, virtual inputs and live virtual sets, while inserting clips, titles and motion graphics with multi-channel effects.

In addition to the Coachella Oasis Estate Party, TriCaster is used by broadcasters, sports organizations, schools, houses of worship, government agencies and others, to provide a new level of extended programming and content to their audiences.

Pricing and Availability

The TriCaster family of products in NTSC is available in North America starting at US$4,995, and multi-standard internationally starting at US$5,995. Educational pricing is also available. For more information, please visit www.newtek.com, or call NewTek Sales at 800-368-5441, international callers dial +1-210-370-8000.

About NewTek

Benefiting producers and artists with cost-effective and groundbreaking technologies, NewTek is a leader in portable live production, video editing, 3D animation and special effects tools, including the TriCaster product line, 3PLAY and LightWave 3D. NewTek has won numerous industry accolades, including two Emmy Awards.

Clients include: The Steve Harvey Morning Show, CBS Radio, ESPN Radio, MTV Music Group, NBA Development League, New York Giants, "Furious World," Fox News, BBC, NHL, Nickelodeon, ESPN X Games, Fox Sports, USA TODAY, the Department of Homeland Security (DHS), the North American Aerospace Defense Command (NORAD) and the National Aeronautics and Space Administration (NASA). NewTek products have been used in blockbuster films and television shows, including "Avatar," "Repo Men," "Angels and Demons," "Battle for Terra," "The Dark Knight," "Iron Man," "Tropic Thunder," "V," "FlashForward," "Lost," "Fringe" and more.

NewTek is privately owned and based in San Antonio, Texas. For more information, please visit: www.newtek.com.

###

The TriCaster product line includes TriCaster, TriCaster PRO, TriCaster STUDIO and TriCaster BROADCAST, which are trademarks of NewTek.

3PLAY, DataLink, TriCaster VM, TimeWarp, LiveControl, SpeedEDIT, VT[5], iVGA, LiveSet, LiveMatte, LiveText, 3D Arsenal and LightWave Rendition are trademarks of NewTek.

LightWave and LightWave 3D are registered trademarks of NewTek.

All other products or brand names mentioned are trademarks or registered trademarks of their respective holders.