Programmatic Global Open Programmatic CTV Ad Spend Hit $3.2B in Q1 98% of internet-connected U.S. households are reachable via open programmatic CTV advertising - up from 92% during Q1 2022, according to Pixalate AT&T Sells Xandr Programmatic Advertising Unit to Microsoft Microsoft says deal 'accelerates the delivery of its digital advertising and retail media solution' SpotX Partnering with Syncbak for Digital Ad Insertion Latest about Programmatic SpotX Partnering with Syncbak for Digital Ad Insertion By Tom Butts published 25 October 18 Syncbak is also leveraging SpotX for its programmatic ad decisioning layer and ad serving technology. TVB, Pearl TV Initiate Programmatic TV Guidelines By Michael Balderston published 6 January 16 Business Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Rogers Inks Agreement to Deploy Comcast’s Products and Technologies2NextGen TV Launches In Portland, Maine3Mattel to Launch First FAST Channels on Samsung TV Plus4NAB Board Election Results Announced5Amagi Names Richard Perkett Chief Product Officer
SpotX Partnering with Syncbak for Digital Ad Insertion By Tom Butts published 25 October 18 Syncbak is also leveraging SpotX for its programmatic ad decisioning layer and ad serving technology.
