Metadata
Latest about Metadata

Mediagenix Joins AWS ISV Accelerate Program
By George Winslow published
Milestone follows successful AWS Foundational Technical Review, validating Mediagenix platforms for security, reliability, and operational best practices

Metadata is the New Master: Fixing Tags to Unlock Monetization
By Philip Spiegel published
OPINION When metadata is incomplete or inconsistent, opportunities are lost

AI that Moves the Needle: Generative AI for Discoverability
By Eric Chang published
OPINION When AI is embedded directly into the ingest workflow, metadata generation becomes deterministic, repeatable, and secure

Transparency or Backdoors? The Battle Over CTV Metadata
By Dan Larkman published
OPINION Advertisers are having to pursue unconventional—and potentially risky—methods of gaining insight into content environments

NDI Releases New Metadata Standards
By George Winslow published
The new NDI Metadata Lab is inviting developers to submit their innovations following the addition of SCTE, MIDI, DMX, and captioning capabilities

Fabric, Xytech Systems to Merge
By Tom Butts published
The two companies are targeting the expanding market for data-based media resource management and supply chain-based media production

How to Increase the Value of Your Content Library with Metadata
By Sam Peterson published
Metadata is becoming increasingly important for all media companies due to its improved consistency, data quality and cost efficiency

Barb Taps MetaBroadcast and Nielsen's Gracenote for TV Measurement in UK
By George Winslow published
Gracenote’s program metadata and content IDs delivered through MetaBroadcast’s active data platform will broaden Barb's coverage, speed ratings reporting
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