Metadata
Latest about Metadata

Transparency or Backdoors? The Battle Over CTV Metadata
By Dan Larkman published
OPINION Advertisers are having to pursue unconventional—and potentially risky—methods of gaining insight into content environments

NDI Releases New Metadata Standards
By George Winslow published
The new NDI Metadata Lab is inviting developers to submit their innovations following the addition of SCTE, MIDI, DMX, and captioning capabilities

Fabric, Xytech Systems to Merge
By Tom Butts published
The two companies are targeting the expanding market for data-based media resource management and supply chain-based media production

How to Increase the Value of Your Content Library with Metadata
By Sam Peterson published
Metadata is becoming increasingly important for all media companies due to its improved consistency, data quality and cost efficiency

Barb Taps MetaBroadcast and Nielsen's Gracenote for TV Measurement in UK
By George Winslow published
Gracenote’s program metadata and content IDs delivered through MetaBroadcast’s active data platform will broaden Barb's coverage, speed ratings reporting

HPA Releases Program Details For Tech Retreat
By Phil Kurz published
AI in media, interoperability and a vision for the future are among HPA’s hot program topics

IBC: Nielsen’s Gracenote Unveils Gracenote FAST Program
By George Winslow published
The turnkey Gracenote program is designed to streamline FAST channel and content distribution opportunities

Yuvod Taps Red Bee for Expansion into N. American Market
By Tom Butts published
Yuvod’s cloud-based video solution platform to integrate with Red Bee Media’s EPG metadata for R&D demo launch in the U.S. and Canada
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