local broadcasters BIA Lowers 2023 U.S. Local Advertising Estimate to $161.7 Billion Broadcast TV OTA will see a slight 0.2% growth while TV digital will grow by 4.9 percent if political advertising is excluded Sinclair Renews Nielsen Deal for Local and National Audience Measurement The multiyear deal includes measurement of local TV stations, national networks, regional cable channel, and national unwired network How Broadcasters Thrive In an OTT World Streaming dominates television but can local stations adapt quickly enough? Latest about local broadcasters NAB Launches ‘Voices From the Field’ Highlighting Local Broadcasters By Michael Balderston published 23 February 21 Digital campaign offers first-person accounts on how broadcasters serve their communities NAB Praises Local Broadcasters' Coverage of Capitol Hill Riots By Michael Balderston published 27 January 21 Many local stations interviewed their representatives either during or shortly after the failed insurrection HEROES Act Passes, Expands Available Aid to Local Broadcasters By Michael Balderston published 2 October 20 Local broadcasters would now be eligible for small business loans Regulatory and Standards Emily Barr to Local Broadcasters: ‘We Must All Do Better’ By Michael Malone published 1 October 20 Hold public officials accountable, she tells TVB conference attendees, and diversify station ranks from bottom to top People NAB: Digital Giants Put Local Broadcasters at Disadvantage for Advertising By Michael Balderston published 2 September 20 Google, Facebook and YouTube among the threats against the future of local broadcast journalism, NAB tells Congress COVID-19, Isaias Further Stresses Need for Local Broadcasters Relief By Michael Balderston last updated 17 August 20 Former FEMA exec encourages Congress to include relief for local TV and radio in new stimulus bills Rural, Agricultural Groups Want Federal Support for Local Broadcasters By Michael Balderston published 16 June 20 Ask federal agency ad funds be spent with local broadcasters 74 Senators Call for Fed Ad Dollars to Help Local Media By Michael Balderston published 24 April 20 Letter sent to the Office of Management and Budget Diverse Local Media Outlets Need Emergency Funding, Democrats Urge By Michael Balderston published 22 April 20 Local and ethnic media outlets are key for providing critical COVID-19 info to underserved communities, say congressmen Broadcasters Should Receive Small Business Aid, Senators Say By Michael Balderston published 20 April 20 Say stations should be eligible for the Paycheck Protection Program 12Archives Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Virtual Reality Becomes the New Production Reality2FCC Sets April 25 Vote on Net Neutrality Rules3Survey: Concerns About Deep Fakes Spike As Election Approaches4PBS Kids Adds American Sign Language to Streaming Content 5Tech Advances Boost Adoption of 8K Production
NAB Launches ‘Voices From the Field’ Highlighting Local Broadcasters By Michael Balderston published 23 February 21 Digital campaign offers first-person accounts on how broadcasters serve their communities
NAB Praises Local Broadcasters' Coverage of Capitol Hill Riots By Michael Balderston published 27 January 21 Many local stations interviewed their representatives either during or shortly after the failed insurrection
HEROES Act Passes, Expands Available Aid to Local Broadcasters By Michael Balderston published 2 October 20 Local broadcasters would now be eligible for small business loans
Emily Barr to Local Broadcasters: ‘We Must All Do Better’ By Michael Malone published 1 October 20 Hold public officials accountable, she tells TVB conference attendees, and diversify station ranks from bottom to top
NAB: Digital Giants Put Local Broadcasters at Disadvantage for Advertising By Michael Balderston published 2 September 20 Google, Facebook and YouTube among the threats against the future of local broadcast journalism, NAB tells Congress
COVID-19, Isaias Further Stresses Need for Local Broadcasters Relief By Michael Balderston last updated 17 August 20 Former FEMA exec encourages Congress to include relief for local TV and radio in new stimulus bills
Rural, Agricultural Groups Want Federal Support for Local Broadcasters By Michael Balderston published 16 June 20 Ask federal agency ad funds be spent with local broadcasters
74 Senators Call for Fed Ad Dollars to Help Local Media By Michael Balderston published 24 April 20 Letter sent to the Office of Management and Budget
Diverse Local Media Outlets Need Emergency Funding, Democrats Urge By Michael Balderston published 22 April 20 Local and ethnic media outlets are key for providing critical COVID-19 info to underserved communities, say congressmen
Broadcasters Should Receive Small Business Aid, Senators Say By Michael Balderston published 20 April 20 Say stations should be eligible for the Paycheck Protection Program
