Latest about local broadcasters
LTN Takes Steps To Assist Local Stations Extend Reach, Create New Revenue Opportunities
The company has announced several innovations, including a complete digital playout stack
Streaming Empowers Local Broadcasters to Navigate the New Media Landscape
Online video can be a profitable segment for stations but its infrastructure demands are daunting and costly
BIA Lowers 2023 U.S. Local Advertising Estimate to $161.7 Billion
Broadcast TV OTA will see a slight 0.2% growth while TV digital will grow by 4.9 percent if political advertising is excluded
Sinclair Renews Nielsen Deal for Local and National Audience Measurement
The multiyear deal includes measurement of local TV stations, national networks, regional cable channel, and national unwired network
How Broadcasters Thrive In an OTT World
Streaming dominates television but can local stations adapt quickly enough?
NAB Launches ‘Voices From the Field’ Highlighting Local Broadcasters
Digital campaign offers first-person accounts on how broadcasters serve their communities
NAB Praises Local Broadcasters' Coverage of Capitol Hill Riots
Many local stations interviewed their representatives either during or shortly after the failed insurrection
HEROES Act Passes, Expands Available Aid to Local Broadcasters
Local broadcasters would now be eligible for small business loans
