Inscape

Latest about Inscape

Vizio
Inscape, TVision Extend Data Partnership for Cross-Platform Measurement

By George Winslow Published

Integration of TVision’s passive measurement panel strengthens Inscape’s cross-platform measurement offerings

Insights
Vizio TV with streaming content
EDO, Vizio Ink New Multiyear Smart-TV Data Licensing Pact

By George Winslow Published

Deal provides EDO with Inscape data from 24 million-plus opted-in smart TVs

Business
Inscape
Inscape Develops Smart TV Tuner Technology to Provide Big Data to Local TV Stations

By George Winslow Published

Comscore and VideoAmp will integrate the data into their measurement tools

Broadcast
cord-cutting
The `Quiet Quitters' of Pay TV Continue to Grow

By George Winslow Published

As viewers shift to streaming, more viewers are paying for pay TV services they don’t fully use

Insights
Vizio TV with streaming content
Inscape: FAST Viewing Time Increased By 70% YoY

By George Winslow Published

Streaming’s share of TV viewing hit 53.8% in first half of 2023

Insights
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Verizon Media Launches TV Tune-In to Track Ad Performance

By TVT Staff Published

Partners with Inscape to better measure ROI on ad spend

Insights
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Companies Partner to Provide Smart TV Data to Local Broadcasters

By Tom Butts Published

OTT ad platform to integrate data from 11 million smart TVs.

Business
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LiveRamp Adds Inscape Smart-TV Viewing Data

By Jon Lafayette Published

Inscape said it made a deal to provide LiveRamp with the viewing data it collects from nearly nine million smart TVs.

Business