AR

Latest about AR

Fiber optic
Broadband Forum Updates UDP Speed Test

By George Winslow Published

The update will help broadband operators deploy gigabit services for such applications as UHD streaming, gaming, AR and VR

Streaming
NAB Show 2023
NAB Show Jumps Into Immersive Storytelling

By George Winslow Published

A Main Stage session will explore what’s next for virtual reality (VR), augmented reality (AR) and extended reality (XR)

Events
La Brea
NBC, Verizon Launch AR Experience for `La Brea’

By George Winslow Published

The first-of-its-kind augmented reality experience takes Verizon pay TV subs into the La Brea sinkhole

Business
Fox Sports
‘Fox NFL Sunday’ to Debut Groundbreaking New XR/AR Studio

By Phil Kurz Published

Extended Reality technologies and a massive LED volume will offer a virtual portal around the league so viewers feel like they are in different NFL venues

Sports Production
Pixabay
U.S. Sales of VR/AR Gear More Than Doubled During 2021 Holidays

By George Winslow Published

Unit sales of VR/AR hardware and accessories were up 180% versus 2020 holidays according to NPD

Business
Dreamwall
Using Virtual Technology to ‘Amaze the Viewer’

By Peter Suciu Published

Artificial intelligence is enhancing the AR experience

Production
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Sony Upgrades PTZ Cameras to Enhance AR, VR Capabilities

By Phil Kurz Published

The release will make it easier for producers to add AR and VR to live productions

Production
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Apple TV+ Shows to Get AR Integration

By TVT Staff Published

AR bonus content would be available through a phone or tablet

Virtual Production
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Virtual Reality Market Ready for Comeback, Report Predicts

By Michael Balderston Published

After a down 2020, shipments and revenues are expected to pick back up

Business
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AR/VR Worldwide Spending to Hit $18.8B in 2020

By Michael Balderston Published

More affordable viewing models for entertainment expected to be a key driver.

Business
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