AR

KDKA-TV is the 13th CBS-owned station to embrace the technology

Stations in New York, Philadelphia, Detroit, the Bay Area, Chicago and Boston are using their AR/VR studios to reimagine American independence

The latest release of the Viz Arena 6 virtual advertising and AR graphics solution simplifies keying and makes calibration 10 times faster

Rollout marks the eighth market where the station group has launched AR/VR technologies for weather and news

The station group is billing it as a first for Southern California

The AR/VR Presidential Election Center will broadcast live from CBS New York, CBS Chicago, CBS Philadelphia, CBS Bay Area and CBS Colorado on Nov. 5

An innovative AR/VR platform developed by KPIX-KPYX in San Francisco has since been rolled out to five stations and the CBS News 24/7 streaming service

The new features include augmented reality (AR), virtual set technologies and new touchscreen applications for the Fox News Voter Analysis in a recently revamped studio

The broadcast used technologies from disguise to provide viewers with augmented reality graphics

The collaboration on new technologies for CBS's coverage will include such areas as AI, AR, VR and remote broadcasting