WSB-TV adds real-time, 3-D traffic maps to help Atlanta commuters

The Cox Television-owned ABC affiliate is using the Beat the Traffic reporting system at part of its Triple Team Traffic coverage.
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With more than 1.7 million drivers on the road at peak times, Atlanta has some of the most notoriously congested traffic conditions in the country.

WSB-TV, the city’s Cox Television-owned ABC affiliate, is helping drivers with Triple Team Traffic coverage using its new Beat the Traffic reporting system. The station is using Beat the Traffics technology to create animated 3-D traffic maps showing real-time traffic speeds, incidents and travel times during Channel 2 Action News traffic segments. The station also plans to stream the animated traffic maps 24 hours a day on its Web site.

WSB-TV viewers are among the first in Atlanta to view these up-to-the-minute traffic reports. HD maps, icons and real-time traffic speeds provide an overview of regional road conditions, while allowing reporters to fly into traffic hotspots or highlight late-breaking traffic news.

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