KPIX, the CBS O&O in San Francisco, is relying on the Snell & Wilcox Kahuna SD/HD multiformat production switcher to play a central role in delivering high-definition news programs to air.

KPIX uses the Kahuna switcher to integrate content from a variety of sources and formats, including SD, into the HD news production without requiring external conversion equipment.

KPIX now broadcasts 27.5 hours per week of its Eyewitness News programming in HD, in addition to its local prime access magazine show “Eye on the Bay.” The Kahuna switcher is part of KPIX’s redesigned control room that features digital, file-based broadcast automation technologies and a new workflow based on electronically generated run sheets.

The workflow also incorporates legacy systems and equipment for producing and managing SD content, as ENG crews and continue to use SD cameras while the studio cameras are HD. All SD content is converted to HD via the Kahuna’s FormatFusion technology.

In addition to the Kahuna switcher, KPIX is facilitating video and audio distribution with components from Snell & Wilcox’s IQ Modular line, running RollCall control and monitoring software.