Many athletes are likely to set new records during competition at this year’s Olympic Games in Rio de Janeiro, but NBC Olympics plans to set its own high mark in terms of streaming.

Facebook and Instagram won’t be competing for medals, but they are getting in on the Olympics action as NBC Olympics has announced a partnership with the social media sites to provide unique content to fans.

NBC Olympics’ coverage of the Rio 2016 Summer Games was the most ambitious we’ve ever been in bringing content to U.S. viewers.

Linear Acoustic has been tapped by NBC Olympics, a division of NBC Sports Group, to provide audio upmixing and technical support to its coverage of the 2016 Summer Olympics in Rio de Janeiro from Aug. 5-21.

A different kind of Olympic record was broken during NBC’s coverage of the 2016 Rio Olympics in August, as a total of 3.3 billion streaming minutes were provided, including 2.71 billion live.

Dejero may not be vying for gold at this summer’s Olympic Games in Rio de Janeiro, but it will be on hand to help support broadcasters.

NBC Sports has released some stats related to its coverage of the 2016 Summer Olympic Games in Rio de Janeiro beginning on Friday.

NBC Olympics will use seven audio mixing consoles from Calrec for its production of the 2016 Summer Olympics in Rio de Janeiro, the broadcaster announced.