NASCAR Rides to ABC Sports, ESPN for Nearly $4.5B

Starting in 2007, NASCAR will return to ABC Sports and ESPN in an eight-year deal, reportedly worth $4.48 billion. The agreement includes coverage of the entire Busch series, a daily NASCAR news and information program, a Nextel Cup pre-race show, a reality series, specials and other programming. Additionall

Author:: TVTechnology
Publish date:: Dec 8, 2005

Starting in 2007, NASCAR will return to ABC Sports and ESPN in an eight-year deal, reportedly worth $4.48 billion.

The agreement includes coverage of the entire Busch series, a daily NASCAR news and information program, a Nextel Cup pre-race show, a reality series, specials and other programming.

Additionally, the deal provides access to ESPN HD, ESPN2 HD, ESPN.com, Spanish-language ESPN Deportes, ESPN Deportes Radio and ESPN Deportes.com, interactive broadband service ESPN360, Mobile ESPN phone service, Mobile ESPN Publishing and ESPN Radio.

ESPN will also be the international sales agent worldwide--excluding Mexico and Canada--for NASCAR.

ABS Sports will carry approximately 11 of the season-ending 17 NASCAR Nextel Cup events covered by the agreement, with the others, on ESPN. ABC will broadcast the entire "Chase for the NASCAR Nextel Cup," a 10-race event for the top 10 Nextel Cup drivers.

ESPN selected Pittsburgh-based NEP Broadcasting to build from scratch a custom-designed fleet of four trucks to service the network’s return to NASCAR. And what a return it is. After a six-season absence, the network resumed NASCAR coverage this year with lots of new technology to enhance the look and the sound of motor sports for television viewers.

NASCAR, DIRECTV strike deal to let viewers ride shotgun promo image

‘NASCAR HOTPASS only on DIRECTV’ will put race fans behind the wheel, in the pits and around the track with their favorite drivers and teams.

Broadcast network ABC and sports-focused ESPN will both carry more sporting events in high definition in 2003. ABC will broadcast the Super Bowl, some NBA Finals games and the NHL's Stanley Cup games on HDTV, starting with the Superbowl in January 2003. The 2003-2004 season of "Monday Night Football" will also be carr

NASCAR coverage on ESPN to be some of the most technically advanced ever promo image

All of the approximately 60 to 75 cameras ESPN will use in televising the car races will be HD.

ESPN has introduced several new features to its live coverage of NASCAR races this season including all-HD in-car cameras, enhanced on-screen race information, and robotic cameras, with help of a new workflow system led by EVS Broadcast Equipment.

NBC and TNT will televise their entire portion of the 2005 NASCAR racing schedule in 1080i HDTV, beginning with the NASCAR Busch Series and NASCAR Nextel Cup during the weekend of July 1 at Daytona Beach. NBC debuted its NASCAR HD coverage at last February's Daytona 500 and TNT began its HD coverage of NASCAR in Sept

Beginning next year, NBC and Turner Network Television (TNT) will televise their entire portion of the 2005 NASCAR schedule in 1080i HD, as the networks combine to exclusively televise the second half of the NASCAR NEXTEL Cup Series and NASCAR Busch Series races.

NASCAR Sports Grille installs DakTicker display promo image

The display streams NASCAR-related themes featuring Nextel point standings, race results and upcoming racing events.