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NAB: A short look at the numbers


Looking at the 2003 NAB attendees by primary business activity, 23 percent of the visitors were involved in Streaming Media and 14 percent in Internet Broadcasting, alongside a respectable 38 percent in TV broadcasting, which still qualifies as the NAB mainstream.

The statistics released by the NAB are reassuring, in these troubled times. It appears that the industry “showed up” once again in sufficient force to make a viable trade show. Attendance was as expected, at just more than 92,000 attendees, well short of the 2000 record with around 120,000. This was a surprisingly good turnout, given that at the time, there was a war on in the Middle East and 24 percent of attendees came from outside the USA.

Beneath the covers, these numbers suggest there may be some remarkable changes underway in the world of broadcast. Looking at the 2003 NAB attendees by primary business activity, 23 percent of the visitors were involved in Streaming Media and 14 percent in Internet Broadcasting, alongside a respectable 38 percent in TV broadcasting, which still qualifies as the NAB mainstream. It is not surprising to see there are more people in video production (45 percent) than any other category.

For more information visit www.nab.org.

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