MTV Europe selects Pinnacle Systems' Liquid editing solutions

The key goal behind the MTV Europe strategy was to create a tapeless work environment in which time and labor-intensive file transfers are consigned to the history books.
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MTV Networks Europe will deploy Liquid blue, chrome and Liquid Edition (formerly Liquid purple) editing tools within their new, shared workflow operations in Benelux. The purchase is part of an extensive program by MTF Networks Europe to build a fully networked broadcast environment for their MTV, TMF and Nickelodeon TV channel groups within the region.

The site in Bussum, North Holland, has been equipped with a storage area network (SAN). The Pinnacle Liquid editors will be fully integrated into the SAN, giving MTV both the advantages of networked media and one of the most comprehensive broadcast editing solution mixes available to programmers today.

The fusion of the Pinnacle solution with the SAN allows material to be accessed across MTV Europe's broadcast workflow, from ingest, to editing, to playout. Liquid's network aware file management features offer a seamless integration process, delivering greater efficiency and operational flexibility.

Liquid blue, Pinnacle's flagship networked craft editor for broadcast professionals, offers full end-to-end native digital production in multiple formats. The MTV Europe purchase also includes Liquid chrome for post-production functionality, and Liquid Edition for the company's DV editing needs. The Pinnacle Liquid editing application was designed with image quality and workflow efficiency at its core, and features a unified workspace for multi-layer editing, effects, and compositing.

For more information visit www.pinnaclesys.com.

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