Australian race club enhances fan experience with video display

Victoria Racing Club’s Flemington Racecourse also hopes the 22ft-by-77ft LED display will help attract new sponsors and events.
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Positioned at the track infield in from of the grandstand, the new Daktronics ProStar LED display measures 22ft X 77ft.

Victoria Racing Club’s Flemington Racecourse, home of Australia’s Melbourne Cup, installed a 22ft-X-77ft display to give race fans a better view of action on the track.

Positioned at the track infield in from of the grandstand, the new Daktronics ProStar LED display, which features a 23mm pixel pitch, shows live video coverage of races, replays, advertising, tote information and race results.

The new display is one of the largest outdoor LED displays in the Southern Hemisphere. It is being used to generate revenue by increasing the value the race course delivers to existing sponsors and attracting new sponsors and events.

Daktronics Venus 7000 controller and V-Link video processor deliver content to the display. By interfacing with several real-time data streams and creating distinct display zones, the control system allows Victoria Racing Club to show multiple live video feeds while displaying tote information and race results at the same time.

For more information, visit www.daktronics.com.

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