Sony unveiled to the world what it says is its first full-frame digital motion picture camera system, the Venice.

The 1920 x 1080 4:4:4: RGB camera joins the HDC-F950 camera at the high-end of the company’s CineAlta line.

Sony’s Venice, its next-generation CineAlta motion picture camera, begins shipping to customers this month.

Sony has unwrapped a new 4K camcorder, the PXW-Z150.

There will be a new studio camera in Sony’s portfolio come the new year, as the company has unveiled the HXC-FB80.

Sony has gone back to the drawing board to develop Venice, its next-generation digital cinema camera that was previewed last week by a select audience of American Society of Cinematographers (ASC) members.

The new Sony F23 offers full bandwidth 4:4:4 capture with in-camera variable frame rates from 1fps-60fps at 1080p.