Sony Unveils New Line of HD Studio Cameras

April 7, 2009
Sony Electronics is introducing a new line of high-definition studio cameras and multi-format production switchers designed to provide broadcasters a high-quality, yet more accessible entry into HD production. The new HSC-300 and HXC-100 cameras and MVS-6000 switcher are based on Sony’s HDC Series studio cameras and MVS Series switchers. They will be shown at this year’s NAB Show later this month.

Sony HSC-300
“Considering the current budget realities of today’s professional who needs to move into HD broadcast and video production, we’ve developed a new line of complementary technology that delivers the legacy and control architecture of our flagship systems,” said Rob Willox, director of marketing, Sony Electronics’ content creation group. “They are designed to offer extremely high-quality SD and HD images as well as versatility without any compromise in quality.”

Both cameras use Sony’s digital triax transmission technology, which allows customers to use their facility’s existing triax cable infrastructures for a cost-effective transition to digital transmission and ultimately to HD. The HSC-300 camera is compatible with Sony’s existing large lens adaptors and can be used with triax cable runs of up to 1,300m.
Sony HXC-100
The HXC-100 model can be used for runs of up to 850m. Both models feature a 2/3-inch power HAD FX CCD with 2.2 million pixels and are switchable between 1080i and 720P 50/60 Hz, with 525i and 625 SD modes available from the camera head and CCU. They offer comprehensive image controls with wide dynamic range and a 14-bit A/D. The cameras offer a range of automatic features designed to minimize the adjustments necessary during production, including auto iris with multi-zone weighting, auto skin tone detail, auto knee, electronic color correction, focus assist function and hyper gamma.

Sony is also introducing the new MVS-6000, which inherits many of the capabilities of the MVS-8000G in a small, efficient design. The new multi-format switcher is expandable with up to 49 inputs and comes in configurations up to 2.5ME. It also includes Sony’s new “System on a Chip” image processor technology, which embeds keyer and DME processing within the switcher’s CPU and enables multi-format switching, multiple key channels, transitions and DME functions to be carried out on one chip.

Sony MVS-6000
The size and capabilities of the MVS-6000 make it an ideal companion for Sony’s ELC automation software. The new software option, model ELC-MVS01, is designed for integration into standard- and high-definition news control room systems, and is also available for the existing MVS-8000A and MVS-8000G model lines.

The ELC designation stands for "Enhanced Live-production Control System" and is centered on a simple graphical user interface to control on-air devices including robotic cameras, audio mixers, and existing MOS controlled devices.

The HSC-300 and HXC-100 studio cameras are scheduled to ship in May, with basic systems starting at suggested list prices of $69,900 and $45,900, respectively. The MVS-6000 is expected to be available in April with suggested list pricing for various system configurations to be announced.

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