Latest about ViewLift

NHL

NHL Taps ViewLift to Upgrade NHL TV Apps

By Tom Butts published

Newly-relaunched apps designed to enhance fans’ at-home experience

Sports
NHL

Vegas Golden Knights Inks Streaming Deal with ViewLift

By George Winslow published

The ViewLift streaming deal complements the agreement with Scripps’ KMCC-TV to air games on OTA, pay TV and connected TVs

Sports
OTT

It’s Time Advertisers Change Their Approach to OTT Advertising—Here’s Why

By Manik Bambha published

If advertisers want to attract new businesses in 2022, they must migrate from selling products to engaging their desired audiences

Opinions