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Samsung Ads Launches Optimal Reach for Linear, AVOD
By Tom Butts published
Upcoming features to come later this year will provide insights around conquesting and frequency management

AMS, VideoAmp Collaborate on Cross-Channel Targeting and Measurement
By George Winslow published
Active Media Services will leverage VideoAmp's VALID big data and technology engine

Roku to Collaborate with Adobe on Real-Time Customer Data
By George Winslow published
A new integration of the Roku Data Cloud and Adobe Real-Time Customer Data Platform (CDP) will provide advertisers with better insights

High End TV Selects Lawo mc²56 MkIII for Flagship Production Truck
By George Winslow published
The mc²56 MkIII console has been installed in the production truck Symphony, which is designed for major concerts and events as well as cinematic production

Kaleidescape Joins 8K Association
By George Winslow published
“Their expertise in delivering premium home cinema solutions and their dedication to quality make them a valuable addition to our organization,” the group said

FOR-A Streamlines Functions With IMPULSE
By Mark Hallinger published
NAB Show Solution features signal processing, multiviewer, switching, graphics, audio mixing and a media player as software function

SKY+ and DGO Deploy AI Tools from Mediagenix and Spideo to Personalize Content
By George Winslow published
Their streaming platforms are using the solutions to enhance the curation of their catalog of 15,000 titles and more than 400 live television channels

Sony Previews 2025 NAB Show Plans
By Tom Butts published
NAB SHOW Booth and product introductions support four key areas: live production solutions, news and production workflows, imaging solutions, and virtual production
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