Pay TV providers

The pay TV video sub losses were similar to those seen in Q1 2021 and Q1 2022

The U.S. is set to lose 12 million subs and $19B in revenue

Pay TV revenue will drop to $53B in 2027, about half of what it was in 2014, according to Digital TV Research

But an increase of 1.4M new subs in Q3, 2021 for virtual multichannel TV packages is helping smooth the decline in multichannel TV, according to Kagan

Global pay TV subs will hit 1.1B in 2021, a slight 0.5% gain but revenue from video services will slump by 3.5% this year, Kagan predicts, accelerating an ongoing shift to streaming

Homes with a live pay TV service is down from 82% of TV homes in 2016, according Leichtman Research

A new S&P Kagan report puts a hefty price tag on the cost of cord cutting with new forecasts for cable, satellite and telco multichannel revenue showing a 45% drop from the 2016 peak

The report also found that customers who have both streaming and pay TV services had higher satisfaction rates than those who only had pay TV

Pay TV is expected to grow 1.7% a year to $265.44B in 2028 according to a new report from Grand View Research

Providers lost 1.2 million in Q2 compared to 1.5 million a year ago