Integral Ad Science IAS Announces Quality Attention Measurement Product The company is billing it as the first attention product to unify media quality and eye tracking IAS Enhances YouTube Capabilities Integral Ad Science rolls out viewability and invalid traffic measurement for YouTube shorts Integral Ad Science Acquires Publica $220m deal for connected TV ad company is part of plans to build a global addressable CTV ad platform Latest about Integral Ad Science YouTube Tops Among Ad-Supported Streamers By Michael Balderston published 14 April 21 Hulu is the runner up Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Survey: LGBTQIA+ TV Visibility Drives Viewership Among Young Americans2Graham Media Selects Bitmovin Playback3TV Tech Announces Winners of Best of Show Awards at 2024 NAB Show4U.S. Digital Advertising Revenues Hits High of $225B5Broadcasters Tout Milestones for NextGen TV
YouTube Tops Among Ad-Supported Streamers By Michael Balderston published 14 April 21 Hulu is the runner up
