Cord Nevers
Latest about Cord Nevers

Parks: Nearly Half of all U.S. Internet Households are Now ‘Cord-Cutters’
By Tom Butts published
56 million (46%) say they’ve ‘cut the cord’ while 12% identify as ‘cord nevers’

Lachlan Murdoch: New Streaming Venture Is “Additive” and Targeted to “Cord Nevers”
By George Winslow published
“Our traditional Pay TV market will remain our dominant customer base for some time to come,” Murdoch said during Fox’s earnings call

Nearly 31 Million Americans Have Never Paid for Traditional TV
By Michael Balderston published
These “Cord Nevers” represent about 12% of the adult population.

YouTube TV Streaming Service Available in Top 100 Markets
By Jon Lafayette published
Expansion comes just in time for Super Bowl.

Study: Pay TV Subs Making an OTT Connection
By Jeff Baumgartner for Multichannel News published
Amplifying a growing trend, 21 percent of U.S. pay TV customers say they subscribe to an online video service from their MVPD, up from 10 percent a year ago, according to a Parks Associates study.
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