AVOD

Rethink TV thinks Netflix, et al, should launch free ad-supported tiers on which to move password 'freeloaders'

New research from Antenna also found that only 0.1% of Netflix’s U.S. subs switched to the ad-supported tier in November

U.S. FAST channel revenue set to hit $4B in the U.S. in 2022

Subscription-based streaming services that supplement with ad-supported versions will dominate the market by 2028

The Vidgo sports and entertainment streaming service has updated its user interface and added a new logo and content

Ad-Based Video on Demand (AVOD) services now account for 32% of the 9.86 streaming services being used, TiVo reported

Two seasonal channels Halloween Horrors and Monsters & Nightmares have been added to the AVOD lineup

New research from Future Today also finds 60% of kids who see ads talk to parents about them