Latest about Analysis
Pinterest Makes a Major Push into CTV Advertising
The launch of tvScientific by Pinterest is the first major outcome of the visual search and discovery platform’s acquisition of tvScientific
Sencore’s VB440 Monitoring, Analysis Tool Debuts at NAB Show
Platform offers high-density monitoring and analysis for SMPTE 2110, IPMX environment
BIA Increases 2026 Local Ad Forecast to $184.5 Billion
Digital media ad spend will climb to $104.1 billion while traditional media will see $80.4 billion in advertising
TiVo: Budget-Minded Consumers Flocking to AVOD, FAST Channels
Latest viewership numbers show decline in average number of streaming subscriptions used but overall number of viewing hours increase
