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Android TV Expected to Dominate Smart, CTV Market by 2030
RESEARCH CTV market to hit 4.2 billion devices by end of the decade
Nielsen: Asian Americans Stream More, Watch More Sports
Demographic spends 53% of TV time with streaming services, up from 45% last year
TiVo: Viewers Continue to Cut Back on Streaming Subscriptions
Good news for pay TV: cord-cutting has declined
Latinx Viewers Are Avid Streamers and More Likely to Be Pay TV Subscribers
Demographic shows higher subscription rates for pay TV, SVOD and vMVPD services and is more likely to use FAST channels than the general population, per Horowitz Research
March Madness, Max Boost Warner Bros. Discovery’s TV Viewing Share
RESEARCH WBD’s Max viewership climbed 6% in March, boosted by ‘The White Lotus’ and ‘The Pitt’ according to Nielsen’s March Media Distributor Gauge
Amazon’s Prime Vision NFL Feed Wins Over Fans, Hub Says
Sports 70% of viewer respondents give AI-enhanced ‘Thursday Night Football’ alternate feed high marks
Study: Most U.S. TV Viewers Choose Streaming As Default Viewing Option
Streaming 70% of Americans turn to streaming first for content; cable is the default option for only 16.6%, according to Adtaxi
TV News Outlets See March Spike in Social Media Usage
Fox News grew U.S. unique viewers on Facebook and YouTube by 32% in March, according to Tubular Labs
