VER Adds Ikegami Cameras to Inventory

MAYWOOD, N.J. and LOS ANGELES—Video Equipment Rentals (VER), a leading rental provider to the broadcast and video production industries, has added four new Ikegami HDK-97ARRI cameras to its inventory.

“VER is excited to add the HDK-97ARRI to our Super35 sensor camera offerings,” says Wayne Miller, General Manger of VER. “With our extensive experience in both Cinema and Broadcast production, this camera system couldn't have found a better home. VER has provided up to 24 cameras at a time for live concerts and sporting events. From Santana to NASCAR, our clients are looking for more dramatic and superior image quality. Ikegami's HDK-97 delivers in both those categories. Plus it couldn't be easier to integrate into existing broadcast systems.”

The HDK-97ARRI is a broadcast-style production camera with digital cinema characteristics, making it possible to employ a large format sensor in multiple camera operation. Centered around ARRI’s Super 35mm CMOS sensor with its associated support circuitry, the system provides such cinematic qualities as shallow depth-of-focus, exceptional dynamic range, and progressive frame rates like 23.98p. Meanwhile, broadcast-grade distribution is enabled with the latest in Ikegami technology, via fiber transmission using up to 2 km SMPTE hybrid fiber/copper camera cable.

Tom Butts

Tom has covered the broadcast technology market for the past 25 years, including three years handling member communications for the National Association of Broadcasters followed by a year as editor of Video Technology News and DTV Business executive newsletters for Phillips Publishing. In 1999 he launched digitalbroadcasting.com for internet B2B portal Verticalnet. He is also a charter member of the CTA's Academy of Digital TV Pioneers. Since 2001, he has been editor-in-chief of TV Tech (www.tvtech.com), the leading source of news and information on broadcast and related media technology and is a frequent contributor and moderator to the brand’s Tech Leadership events.