Sprint to broadcast live NFL games to wireless subscribers

Sprint last week struck a deal with the NFL to give its wireless subscribers access to live NFL game coverage on their mobile phones.

The programming will be streamed live on NFL.com and via wireless to Sprint subscribers and will feature a three-hour studio-based show produced by the NFL Network. Viewers will be able to watch live game action when a team enters the Red Zone during scheduled time slots at the :15 and :45 marks and at other critical moments in the game. In addition, the show also features replays, in-game highlights and analyses.

Viewers can catch the telecast live or at any other time on the NFL Mobile channel on the Sprint TV mobile TV portal. Unlimited access to the channel is available with any Sprint Power Vision pack at no additional cost. To access it, customers need to text “NFL” to 7777. More than 1 million customers have already downloaded NFL Mobile to their mobile devices, the company said in a release.

For more information, visit www.sprint.com.