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SOPHOI, IBM team to deliver media and entertainment industry solution

SOPHOI recently demonstrated its integrated business rights, licensing and royalty management solution with the IBM Media Hub Solution Framework.

Media Hub is IBM's SOA-based solution for the media and entertainment industry that is designed to manage the increasing complexity of running a content-focused business from the point of creation to the distribution of digital content. The SOPHOI iPLS 3.0 enterprise IP management solution enables media and entertainment companies to identify, organize and license their rights; structure complex licensing contracts; manage royalties; and receive performance information.

By integrating iPLS 3.0 with the IBM Media Hub, media and entertainment companies with previously isolated systems, users and business units can now access business rights, licensing and royalty information more easily and effectively, allowing information to be accessed quickly and consistently throughout the enterprise when needed.

For more information, visit www.sophoi.com/1-products/products.aspx and www-03.ibm.com/industries/media/index.jsp?cm_re=masthead-_-business-_-ind-media.