Solutions for Media (S4M) has broadened its product portfolio by signing a partnership agreement with SB3, which supplies business intelligence services for the media industry. S4AdScore provides real-time information deployment, consolidated reports at the corporate level and detailed analysis within and across all business units.
The business intelligence tool S4AdScore closely interacts with S4M's sales system S4AdSales. In the near future, the tool will be deployed with S4AdSales_web.biz, S4M's recent sales system for the Internet, mobile and interactive devices.
In a second step, S4AdScore will be integrated with S4M's solutions for license management and program logistics and program planning and scheduling, S4Rights and S4Schedule. With the integration, S4M is extending the analysis capability of its systems to the sales revenue figures, directly relating this information to the corresponding license and program acquisition cost information and enabling profitability analysis.