JCPenney studio selects Panasonic P2

JCPenney has equipped its in-house video studio with new HD production equipment from Panasonic. The gear includes two AJ-HDC27 VariCam HD cameras, an AG-HVX200 DVCPRO P2 HD handheld camcorder, nine DVCPRO HD VTRs, and LCD production monitors and plasma displays.

JCPenney’s production studio encompasses three sound stages, five edit suites, two control rooms and a live link to its headquarters’ main meeting room.

The AJ-HD1400 compact DVCPRO HD VTRs have been installed in the facility’s edit suites. Via HD SDI outputs, the VTRs transfer material to Avid Media Composer Adrenaline NLEs. AJ-HD1700 DVCPRO HD studio VTRs are being used for live production and duplication.

Three Panasonic 42in HD plasma displays are installed in edit suites for client viewing. A BT-LH900A 8.4in color production LCD monitor (with built-in waveform monitor) is mounted to each VariCam, and two BT-LH1700 17in wide-screen LCD monitors are set for on-set monitoring.

For more information, visit (opens in new tab).