Avid Names New General Manager of Video Division

Avid Technology Inc. (opens in new tab) has appointed Graham Sharp vice president and general manager of Avid Video.

Sharp joined Tewksbury, Mass.-based Avid Technology in 2001 to lead sales, marketing and support operations for the Avid Video division in Europe, Africa, the Middle East and India. Under Sharp's leadership, Avid's Video division has more than doubled revenue and significantly improved gross margins across these geographies, according to the company.

"In addition to delivering solid financial performance, Graham has also led a successful brand transition throughout Europe, enabling customers to view Avid as not just a provider of point products but as a solutions and service partner who offers invaluable consulting expertise over and above software and hardware tools," said David Krall, president and CEO at Avid Technology.

Previously, Sharp held the position of managing director at Post Impressions Ltd., a company formed in 1998 after a management buyout from the hardware division of Discreet Logic. From 1996 to 1998, Sharp served in executive posts at Discreet including the role of senior vice president. Prior to Discreet, Sharp worked at Avid as a regional broadcast manager in Asia, and also held sales roles at Tektronix, Alpha Image, and Dynatech.