The DIGI Awards, the first formal recognition of innovation and excellence in the digital signage industry, were presented to nine companies at the NSCA Systems Integration Expo earlier this month in Orlando. The winning installations represent a range of industries, including corporate, retail and transportation, and illustrate the expanding uses for digital signage worldwide.
D2 Sales received an award for its outdoor installation that successfully promotes Yahoo! Local, a new Yahoo! search product. The unit, complete with printer and Yahoo! yodel doorbell, has been featured in news broadcasts nationwide. Webpavement, another recipient, created a large-scale LED display network introducing the impact of eye-level digital signage to the streets of New York for the New York Subway.
This year's DIGI award recipients in corporate, retail and transportation categories of digital signage installations in each division are:
Less than five screens: Sirius International (Hong Kong) for Cotco Holdings Limited Digital Signage LED Selector – interactive touch-screen application to demonstrate a "Dynamic Range of Color Spectrum" in various types of LEDs manufactured by Cotco Holdings
Six to 25 screens: MITRE Corporate Communications for MITRE Digital Signage System – corporate communication to employees, visitors and tenants
More than 25 screens: Alpha Video for Ceridian Digital Signage System – real-time call center statistic displays and employee communication system.
Less than five screens: Advanced Method for Seattle Design Center Digital Signage System – interactive building directories and ways of finding information
Six to 25 screens (tie): Microspace Communications and Helius for Flagstar Bank Digital Signage System – real-time marketing, training and corporate communication content to retail and banking locations via satellite; OpenEye Displays for Regency Duty Free Shops Digital Signage System (New Zealand) – displays driving sales and increasing consumer awareness of promotions in airport duty-free shops.
More than 25 screens: Mercury Online Solutions, for SunTrust Digital Signage System – five-channel program to engage and reach every customer at every bank visit.
Less than five screens: D2 Sales for Yahoo! Product Launch – installation to promote the launch of Yahoo! Local search product.
More than 25 screens: Webpavement for New York Subway Digital Signage System - 80 LED displays interconnected in urban street level outdoor environment.
Winners demonstrated inspiring new approaches and strategies for resolving challenges, said Activelight President Brad Gleeson. The nine division winners each received a $1000 Visa Gift card and trophy. All partners including those involved in the software, content, fixture and hardware of the winning installations were also recognized with a certificate. Applications for the 2006 DIGI Awards will be available in October at www.activelight.com.
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