Best Buy Deploys Visual Circuits’ network digital media appliance

More than 1000 Firefly MCs have been deployed to facilitate satellite-driven content distribution and device management and control in the retailer’s stores
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More than 1000 Firefly MCs have been deployed to facilitate satellite-driven content distribution and device management and control in the retailer’s stores.

Best Buy has selected the Visual Circuits Firefly MC network digital media player as the standard appliance to support its in-store digital media strategy.

To date, Best Buy has deployed more than 1000 Firefly MC digital media players. Ongoing orders of the new players will be integrated into Best Buy’s wide and local area networks to facilitate satellite-driven content distribution and device management and control. The upgraded store infrastructure is being used to communicate with and engage customers on a personal, localized basis.

The Firefly MC allows Best Buy to invest in two channels of media playback at initial deployment with the ability to instantaneously expand to four channels when needed through a simple upgrade. Firefly MC’s smartcard functionality facilitates immediate and easy field upgrades, and provides strong field support by storing all system configuration and network settings.

For more information, visit www.visualcircuits.com.

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